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8 seats per session — application required

Master Claude AI.

Free weekly training for professionals who want real results — not theory. Four sessions. Eight seats. Apply for yours.

Apply for a Seat → See the Series
Free
Always
4
Weekly Sessions
8
Seats per Cohort
Prompt Engineering✦ Workflow Automation✦ Sales Outreach✦ Content Generation✦ Custom AI Builds✦ Operations✦ Documentation✦ Team Training✦ Prompt Engineering✦ Workflow Automation✦ Sales Outreach✦ Content Generation✦ Custom AI Builds✦ Operations✦ Documentation✦ Team Training✦
⚡
15+
Years in tech production
Media servers → AI workflows
🏗
$1M
Company built & sold
Savant Playback — zero to exit
🤖
40+
Custom Claude workflows built
Outreach, proposals, apps, automations
🎯
$5M
Annual sales target — powered by AI
Fortune 500 AV integration
The 101 Series

Four weeks. Eight seats.
Application required.

Free weekly sessions — but not open to everyone. Apply for a seat, and if you're selected, you'll learn more about Claude in four weeks than most people learn in a year.

01 ● Apr 15

The Basics

Stop treating AI like a search engine. Your first real conversation with Claude — live.

  • ✓ How Claude differs from ChatGPT, Gemini & Copilot
  • ✓ Context windows & why your wording actually matters
  • ✓ Live side-by-side: good prompt vs. bad prompt
  • ✓ Leave with 3 prompts tailored to your actual job
02 ● Apr 22

ChatGPT vs. Claude

Same question, very different answers. A live head-to-head so you can decide for yourself.

  • ✓ 5 real tasks — run live through both tools
  • ✓ Where Claude wins (and where ChatGPT honestly does too)
  • ✓ Free tiers, Pro plans, API pricing — what makes sense for you
  • ✓ Leave with a migration plan for your own workflow
03 ● Apr 29

Skills, Projects & Custom Instructions

Make Claude work like it already knows your job — persistent context, custom instructions, reusable Skills.

  • ✓ Claude Projects: persistent context about your biz & voice
  • ✓ Write your first Skill — Claude follows it every time
  • ✓ Build a 5-prompt library your whole team can use
  • ✓ Live walkthrough of Steven's actual Claude setup
04 ● May 6

Power Features: Cowork & Automation

Claude on autopilot. Scheduled tasks, Cowork mode, MCP connectors — your daily workflow, automated.

  • ✓ Cowork: Claude creates docs & manages tasks on your computer
  • ✓ Scheduled tasks that run recurring workflows automatically
  • ✓ MCP connectors: Gmail, Google Drive, Slack, CRM — live
  • ✓ Leave with a running morning-briefing automation

Need something custom for your team?

1-on-1 deep dives · SMB half-day training · Custom multi-session builds for larger teams.

Book a 1-on-1 — $150/hr →
Cohort 1 Starts

Session 101: Your First Real Conversation

Bring your laptop and a real task you've been putting off. We'll rewrite an email, summarize a document, and build a reusable prompt — live. You leave with 3 prompts tailored to your actual job and a workflow you can use at work tomorrow. Eight seats. Tuesdays 6–8 PM at Switchyards Nashville.

Apply for a Seat →
April
15
6:00 – 8:00 PM
Switchyards — Nashville, TN
SP Steven Primo AI Trainer · Nashville
🚀 $0 → $1M exit
🤖 40+ AI workflows
📍 Nashville, TN
Your Instructor

Steven Primo

I spent 15 years in live events tech — media servers, real-time rendering, show control for tours and broadcasts. I founded Savant Playback, grew it from nothing to $1M in revenue, and sold it. Now I'm an Account Executive selling multi-million dollar AV integrations to Fortune 500 companies, and I use Claude as my unfair advantage every single day.

I'm not an AI researcher or a prompt engineering influencer. I'm a guy who builds real things with Claude — prospecting pipelines that generate six figures in pipeline, proposal systems that cut hours to minutes, custom apps deployed to production, and automation workflows that replaced entire manual processes. I teach because people kept watching me work and asking "how did you just do that?"

The answer is always the same: Claude. Let me show you what's possible.

Founded & sold a company 15 yrs production tech Fortune 500 AV sales 40+ Claude workflows built Nashville, TN
FAQ

Questions? Answers.

Everything you need to know before your first session.

Do I need to be technical? +
Not even a little. The 101 course is designed for people who've never used AI beyond basic questions. If you can type, you can do this.
What do I need to bring? +
A laptop and a free Claude.ai account — we'll help you set one up. Bonus: bring a real task you've been putting off. We'll knock it out together.
Is this about ChatGPT or Claude? +
Claude. It handles long documents, nuanced writing, and professional workflows better than alternatives. That said, what you learn here makes you better at using any AI tool.
I already use Claude — is this for me? +
Skip the 101 and jump into a 201 workshop, or book a 1-on-1. The 201 covers advanced prompting, workflow automation, and domain-specific use cases even experienced users don't know about.
Can you train my team? +
Yes. Half-day sessions for teams of 2–10 start at $500, tailored to your industry and tools. Larger teams get custom multi-session programs from $2,000+. 1-on-1 deep dives are $150/hr via Calendly.
Where are sessions held? +
Nashville — primarily Switchyards co-working and rotating venues around town (Germantown, East Nashville). Expanding to Atlanta soon. Remote options coming.